Sue Scheff: Help ReputationDefender Support Nikki

When a family loses a child, I can’t even imagine the pain they endure. How they wake up the next day, how they feel, what they feel and how they go on with life. When a family loses a child in a tragic accident it seems it could only compound all the feelings of loss.

On October 31, 2006 the Catsouras family experienced the nightmare every parent fears - losing a teen in a tragic automobile accident.

The accident was the beginning of an emotional roller coaster. If you haven’t heard about this story, it is time to take a moment and help make a difference. Nikki Catsouras, after having a horrific car accident was dead on impact, the scene was described as shocking as Nikki’s head was nearly decapitated.

Can you even imagine as a parent, learning of this? Can you imagine living through this? As a parent advocate and a parent of two young adults now, I couldn’t even begin to imagine what this family has gone through.

What follows next is nothing short of evil, in my opinion. Shortly after Nikki was buried, her parents and sisters still in mourning, the Internet creeped into their lives in the most heinous way. Photo’s of Nikki’s crime scene were posted online! Yes, their daughter’s body, or what was left of it, was going viral! Where is justice? Who in God’s name would do this?

Please take a moment to read “A Tribute to Nikki Catsouras” and sign the petition to help create reasonable protection for personal privacy on the Internet.

Sue Scheff: Impact of Cyberbullying

Victims of cyberbullying may experience many of the same effects as children who are bullied in person, such as a drop in grades, low self-esteem, a change in interests or depression. However, cyberbullying can seem more extreme to its victims because of several factors:

Occurs in children’s home. Being bullied at home can take away the place children feel most safe.

Can be harsher. Often kids say things online that they wouldn’t say in person, mainly because they can’t see the other person’s reaction.

Far reaching. Kids can send e-mails making fun of someone to their entire class or school with a few clicks, or post them on a Web site for the whole world to see.

Anonymity. Cyberbullies often hide behind screen names and e-mail addresses that don’t identify who they are. Not knowing who is responsible for bullying messages can add to a victim’s insecurity.

May seem inescapable. It may seem easy to get away from a cyberbully by going offline, but for some kids not going online takes away a major place to socialize.

Source: National Crime Prevention Council.

Sue Scheff: Don't Be Cyber Bullied

By Love Our Children USA

Cyber Bullying is social terror by technology ... and it’s on the rise.

When a kid of any age, up to 18 is threatened, humiliated, harassed, or humiliated via use of technology --- this is Cyber Bullying. It’s harmful and it’s dangerous!

This social online terror is used through e-mail, cell phones, pager text messages, instant messaging, Web sites, online personal polling Web sites. It is done by kids deliberately and repeatedly and is used by an individual or group with the intention of harming other kids and teens.

It’s cool to use technology to talk to your friends and make new ones. While most kids use the Internet responsibly, others are using all of this technology to terrorize and Cyberbully!

Cyber Bullying is the perfect way for bullies to remain anonymous.

Cyber Bullying makes it easier for bullies because they are not face to face with their victim(s.)

Read Entire Article here: http://www.loveourchildrenusa.org/kidsteens_cyberbullying.php

Sue Scheff on the Rachael Ray Show

Sue Scheff continues to be a voice against CyberSlander. As both a victim and survivor of Internet Defamation, she has become a leader in promoting Cyber Safety.

On April 17th Sue Scheff appeared on the Rachael Ray Show talking about Cyber Slander and promoting her upcoming new book - Wit’s End!

Free Speech will never condone defamation. In an unprecedented jury verdict for damages, Scheff was awarded over $11Mfor the malicious and defamatory online comments from a woman that wanted E-Venge.

For more articles on E-Venge - check out http://www.suescheffpodcasts.com/. Sue Scheff retained the priceless services of Reputation Defender. If you are a victim of Internet Abuse, take a moment to review the services Reputation Defender has to offer.

If you are a parent, it is important to consider Reputation Defender MyChild to help protect your child online.

Sue Scheff - Reputation Defender/MyEdge

In today's crazy world of Cyberspace - it can be a free-for-all to literally destroy longstanding reputable people and organizations with a stroke of a keypad. With this, priceless services like Reputation Defender have become in demand.

As a client of Reputation Defender, I can personally attest to their remarkable services as well as their compassion to help people that are being harmed via the Internet.I was a victim of Internet Defamation and now a survivor of it - not only because I won an unprecedented $11.3 Million jury verdict for damages, but because I fought back!I am not a spokesperson for Reputation Defender, but I am certainly a very satisfied client and completely amazed at their dedication to keep the Internet a safe place for everyone.

For those that believe that it is about hiding the ugly, think again - Reputation Defender is selective and does their due diligent. I am proud to be their client. When I went public about retaining this service, it was a difficult decision - but in the end, I realized my voice has helped so many others as well as received the attention of Congress to hopefully make some legislative changes to promote Internet Safety.

I have meet with my Florida Senator several times and just meet with my Congresswoman - I am confident positive changes will be made to protect people and children in Cyberspace.

As a Parent Advocate, I am impressed with their latest service - MyChild which can help protect your kids identity and more. With today's tragedies online - as parents we need to take any and all pre-cautions to keep our children safe.Read more about Reputation Defender. Click Here.

Colleges, Potential Employers, Future Clients and Networking Sites

We keep hearing about more and more people searching online for background information on potential new employees, college applicants, or if someone is considering using your business for a service or trade.

Parents need to take the time now with their kids to show them what they create on their MySpace profiles, Facebook, Friendster and other Social Networking sites could potentially effect their future.

We, as parents, need to make them aware of what they put on there today - could effect them tomorrow. Of course, kids don’t quite understand that the future comes faster than they can imagine. After-all, in most cases college is years away! (In reality they are only 2-8 years away - which isn’t that far off, but feels like an eternity to a child).

Take the time to offer examples and show how what they may deem as funny today, could potentially cause embarrassment later. Remember, what is posted on the net today - has the potential of staying there forever!

Teaching your kids to make smart online decisions is now part of parenting our kids today. One service I always recommend parents consider, that is very cost effective, is Reputation Defender MyChild. This service helps monitor your child’s activity that is relevant to their name and privacy.

Another article I found to help parents and offer tips is Colleges and Networking Sites by Connect with Kids. Take a moment to check out the Tips for Parents.

States push for Cyberbully Control

Many states are finally stepping up to protect people, especially children, from Online Bullies!

As a victim and survivor of Internet Harassment - I believe it that there are limits and this will not infringe on the free speech issue. It is about protecting children and keeping the Internet Safe.

Here are some recent News Articles:

AHN - States Seek to Control Online Bullying
USA Today - States Push for Cyberbully Controls

Maintaining Your Online Reputation

As both a victim and now a survivor of Online Attacks, Internet Defamation, Cyberstalkers from extremely disturbed people (in my opinion) I have fought back and won! In an unprecedented jury verdict for damages, I was awarded $11.3M for what one woman did to me online. The jury took time to read the hundreds of posts of clear defamation and slander in an attempt to destroy me, my organization and hurt my family.

In many interviews I have been asked ”why” do people find the need to hurt others? I simply don’t have that answer. We can speculate, but I believe deep down people are not happy with themselves and feel the need to project their misery on to others.

John Dozier of Dozier Internet Law wrote an excellent article the outlines potential persona’s of these type of people. “The Top Ten Blogger Persona’s: The Mobosphere Unvieled.” Then Jacqui Cheng wrote about the Nutjobs that feel the need to hurt others online. It is obvious this is a growing problem.

Read more about Online Reputation and Personal Responsibility.

Take the time to protect your online reputation - if you need to reach out for help, Reputation Defender is one of the services today that has helped protect many people and takes extra steps to protect our children with MyChild.

Sue Scheff: Net Users Wake Up To Price of Indiscretion by Emma Page

New Zealanders are employing "reputation protection" companies to eliminate inappropriate content about them on internet sites such as Facebook, fearing it could damage their employment or dating prospects.


Dubbed "digital housekeeping", the online clean-up is one of the issues trend-spotters say will emerge in 2008 as the public wakes up to the potential dangers of social sites, blogs and online reviews.

American company Reputation Defender is spearheading the trend and has five Kiwi customers on its books. Director Michael Fertik says four of them are paying the company US$9.95 a month to undertake detailed internet searches hunting for inappropriate, hurtful or inaccurate information and negotiating its removal if required.

Fertik says customers mainly use the service to ensure they impress employers who routinely check social networking sites such as Facebook, Bebo and MySpace before going ahead with job interviews. But many clients are also concerned about potential dates digging up dirt that could damage a blossoming relationship.

In New Zealand, recruitment agencies are running online background searches.

"It's becoming incredibly common," says Julie Cressey, organisational development manager for Madison Recruitment. Facebook is one of the common sites her agency checks, using it to see who potential employees network with.

Cressey says expressing your personality online is fine but the red flag comes out for those posting "inappropriate photos" or making "outlandish commentary".

New Zealand-based public speaker and author of Reputation Branding Hannah Samuel says people need to be educated about the long-term effects of internet content especially young people and their parents, who are often blissfully unaware of the real consequences of the virtual world.

Internet users can at least control what sites they join and what they post about themselves.

Samuel's checklist includes asking how parents, employers or a potential life partner would feel about the material and: "would I cringe in embarrassment or be ashamed if it appeared again?"

But once material is online, removing it becomes difficult.

"Nothing is secret and whatever you put out there can stay out there forever," says Eaden McKee, director of web development company Webforce.

Fertik says Reputation Defender staff have a "broad suite of solutions available", from asking for content to be removed to legal action.

And internet users are taking the initiative themselves, in some cases voluntarily shutting down their online profiles. In what has been dubbed "Facebook suicides", some Facebook users leave notes or give their friends one final "poke" before leaving their profiles behind. The Facebook Mass Suicide Club website says: "Fed up with Facebook? Don't like having your info shared with the world? ... Have you ever thought about just deleting your account and freeing yourself? If Facebook is controlling and consuming your life then this is a group for you."

McKee says individuals or businesses can use Google Alerts to notify them when any relevant material is posted.

But experts agree the best protection is not posting inappropriate pictures or comments in the first place.